Less ugh, more yay on Amazon Prime Day

Image: Amazon Prime cat

Cute kitten or Exploding Kittens on Amazon Prime Day? You decide. (Credit: Amazon via Twitter)

Amazon says its second annual Prime Day outdid the first one on the sales front – and although some Twitter users reported “Add to Cart” fails, the social-media metrics for Tuesday’s shopping extravaganza showed improvement as well.

At least that’s the verdict from Adobe Digital Insights, which cites figures that are at least as solid as Amazon’s sales report. The assessment is based on more than 4 million blips that were aggregated from blogs, Twitter, Instagram, WordPress, Reddit, Foursquare and other sources in July 2015 and July 2016.

Check out the five top takeaways on GeekWire.

About Alan Boyle

Award-winning science writer, creator of Cosmic Log, author of "The Case for Pluto: How a Little Planet Made a Big Difference," president of the Council for the Advancement of Science Writing. Check out "About Alan Boyle" for more fun facts.
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