Richard Branson gets frosty over Alaska Air

Richard Branson

Richard Branson, pretends he’s an airplane on the runway after the arrival of Virgin Atlantic’s 787-9 Dreamliner jet from London. (Virgin Atlantic Photo)

British billionaire Richard Branson kicked off Virgin Atlantic’s nonstop service from London to Seattle today with a rhetorical kiss for the Emerald City, but also a verbal kick at Seattle-based Alaska Airlines, which is absorbing another one of the airlines he founded.

First, the kiss: Branson took a star turn on the tarmac after Flight 105’s arrival at Seattle-Tacoma International Airport, surrounded by flight attendants bearing Union Jack umbrellas. Wearing blue jeans and a hometown Filson lumberjack jacket, he paid tribute to Seattle’s entrepreneurial bent.

“It’s a city after my own heart,” Branson told a crowd of VIPs and journalists assembled in the airport’s arrival hall. “Very entrepreneurial, some of the greatest entrepreneurs in the world live here.”

Get the full story on GeekWire.

About Alan Boyle

Award-winning science writer, creator of Cosmic Log, author of "The Case for Pluto: How a Little Planet Made a Big Difference," president of the Council for the Advancement of Science Writing. Check out "About Alan Boyle" for more fun facts.
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