Categories
GeekWire

Can faux meat produce meaty profits?

Josh Balk and cookies
Josh Balk, a co-founder of Hampton Creek Foods, grins over a spread of cookies made with Hampton Creek’s vegan cookie dough. (GeekWire Photo / Alan Boyle)

Is there money to be made by going meatless? Substitutes for meat, dairy and eggs have been around for decades, as demonstrated by the success of Seattle-based Field Roast Grain Meat Co., but new technologies may well give what’s now known as “clean meat” a boost.

“I don’t know of any companies that are true innovators in this space that are flailing,” said Chris Kerr, investment manager at New Crop Capital, a D.C.-based venture capital firm that specializes in the food frontier.

Kerr was among the experts speaking at a survey of the marketplace for clean meat – that is, meat products that are essentially grown from cells in a vat rather than animals in a feedlot – as well as for plant-based proteins like Field Roast. The May 22 presentation was organized by the University of Washington’s CoMotion Labs in collaboration with the Good Food Institute, a clean-meat advocacy group.

Get the full story on GeekWire.

By Alan Boyle

Mastermind of Cosmic Log, contributing editor at GeekWire, author of "The Case for Pluto: How a Little Planet Made a Big Difference," president of the Council for the Advancement of Science Writing. Check out "About Alan Boyle" for more fun facts.

One reply on “Can faux meat produce meaty profits?”

Leave a Reply